What Workply does
Workply gives tradesmen — plumbers, electricians, HVAC techs, painters, carpenters, roofers, handymen — a clean, professional work page they can share the moment someone asks "do you have a website?"
Sign up, answer a few questions about your trade and the work you do, pick a template, and Workply generates a polished page hosted at yourname.workply.co (or your own domain). The whole thing takes less than five minutes.
The gap it fills
Tradesmen are some of the busiest small-business owners on the planet. They build six-figure businesses on word-of-mouth and referrals. But the moment a referral happens, the prospect Googles their name — and if nothing professional shows up, the lead cools before a call is ever made.
The existing options all fail this audience:
- Wix, Squarespace, and GoDaddy ask you to be your own designer, copywriter, and web developer. Most tradesmen don't have the time — or want it.
- Marketing agencies charge $2,000–$5,000 upfront plus monthly retainers, and results take months to materialize.
- Lead marketplaces like Angi and Thumbtack rent you leads that are also being sold to three other contractors, with customer-acquisition costs that eat into every job.
Tradesmen need a professional online presence that wins the Google moment after a referral — not another lead aggregator, not a DIY website kit they'll never finish.
How small business owners benefit
- Look credible without hiring anyone. Customers Google you, find a clean, well-designed page that matches the quality of your work, and pick up the phone. That's it.
- Get set up in five minutes, not five weeks. No design decisions, no copywriting blocks, no back-and-forth with an agency. Answer a few questions, pick a template, you're live.
- Pay for itself the first time someone calls. $14.99/month is roughly the cost of a tank of gas. One extra service call covers a year.
- Grow through your network instead of paying middlemen. The Crew feature lets you link your work page to other tradesmen you trust — a plumber you back, an electrician you sub work to. Their customers see you. Yours see them. Referrals flow inside the network instead of getting taxed by a marketplace.
- Show up in search without becoming an SEO expert. AI blog autopilot publishes trade-relevant content on your page in the background, building search visibility while you're on the job.
- Look professional offline too. Order matching business cards, flyers, and fridge magnets straight from your work page — same brand, same templates, no separate vendor.
What's included
- A custom-branded work page at
yourname.workply.coor your own domain - AI-assisted onboarding that writes your bio, structures your projects, and generates the page from a short questionnaire
- Trade-specific templates for Plumber, Electrician, HVAC, Roofer, Handyman, Flooring, Deck Builder, and Kitchen & Bath
- The Crew feature for linking to other tradesmen in your network
- AI blog autopilot for passive search traffic
- Lead capture forms and a contact inbox built in
- Optional print materials — business cards, flyers, fridge magnets — fulfilled and shipped for you
Pricing
$14.99/month, 14-day free trial, no credit card required.
Try it for two weeks. If your work page doesn't pay for itself the first month a referral hits, cancel.